Uber Eats, Instacart Partner on Restaurant Delivery
Instacart and Uber revealed today a strategic partnership to bring Uber Eats restaurant delivery to Instacart customers. In the coming weeks, Instacart customers nationwide will be able to use the Instacart app to order from hundreds of thousands of restaurants, powered by Uber Eats.
“Our goal is to make it effortless for people to go anywhere and get anything,” said Dara Khosrowshahi, CEO of Uber, in a statement. “We’re excited that this new strategic partnership with Instacart will bring the magic of Uber Eats to even more consumers, drive more business for restaurants, and create more earnings opportunities for couriers.”
The experience will be featured through a new “Restaurants” tab in the Instacart app, allowing consumers to choose from a selection of nearby restaurants, browse menus, place orders, and track deliveries in real time. Customers will still be able to order groceries fulfilled by Instacart but, additionally, can order dinner for the night fulfilled by Uber Eats and the couriers on its platform.
“Through this partnership, Instacart customers now have access to both the best online grocery selection in the U.S. and restaurant delivery, making it even easier for them to conveniently tackle all their food needs from a single app,” said Fidji Simo, CEO and chair of Instacart, in a statement. “Whether it’s ingredients for a beloved family recipe, a prepared meal from a nearby grocer, or takeout from a favorite restaurant—customers can now get the food they want, from the retailers and restaurants they love, all within the Instacart app.”
This partnership extends the efforts of both companies to create technologies and solutions that support brick-and-mortar businesses, said Instacart.