Through its Holiday Roundup at the Register campaign, The Fresh Market, in partnership with Feeding America, has raised a total of $825,828 to help food banks serve communities in need. This translates into more than 8.25 million meals.
"We are so appreciative of our guests for their role in helping our local food banks feed our communities. It is amazing when we come together what we can accomplish. It's truly touching to see how collectively, we can make an impact to help reduce food insecurity," said Jason Potter, president and CEO of The Fresh Market, in a statement.
In 2020, a total of almost $1.6 million dollars was raised for Feeding America by The Fresh Market, including additional campaigns such as Hot Dogs for Hunger, Tennessee Tornado Relief and Louisiana Hurricane Relief fund drives.
"We are grateful to The Fresh Market for helping provide nourishment to our neighbors," said Casey Marsh, chief development officer at Feeding America, in a statement. "As the pandemic continues to impact the communities we serve, we commend The Fresh Market for their commitment to helping people facing hunger."
Related: Retailers, Makers Share Lessons From Holiday Season Like No Other; The Fresh Market Revamps Curbside Experience.
Image: The Fresh Market