Stop & Shop is partnering with the Ocean Disclosure Project to voluntarily report its seafood sources, adding another layer of transparency to the supermarket’s comprehensive seafood policy, reports Progressive Grocer. This new partnership will make information on the original sources of Stop & Shop’s private label and wild-caught seafood available to customers.
“As an East Coast retailer, fish is an important part of our business, as is how we source it,” said Gordon Reid, president of Stop & Shop. “With the approaching Lenten season, it’s important our customers know how committed we are to sustainable seafood practices, and this additional layer of transparency will help us do just that.”
“By voluntarily participating in the Ocean Disclosure Project, Stop & Shop has demonstrated its willingness to be held accountable for its seafood commitments and to provide more transparency,” said Tania Woodcock, project manager for the ODP. “Stop & Shop’s disclosure reveals that its sourcing practices are aligned with its sustainable seafood policy.” Full Story
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