Stater Bros. Markets is developing an online grocery platform under its own brand, powered by Mercatus. With 170-plus stores, the company is the largest privately owned supermarket chain in Southern California.
“Now more than ever, our customers are looking for the convenience of shopping online,” said Pete Van Helden, CEO, Stater Bros. Markets, in a statement. “We see this as an opportunity to build stronger relationships with our shoppers through an eCommerce journey that truly embodies our brand’s promise of excellence in food and service. With the Mercatus platform, we’re excited to offer a wide range of services and options to make online shopping even more rewarding.”
The platform will include an online shopping site that’s fully responsive for optimized browsing on any device and a complete ecommerce mobile app, according to Mercatus. Customers will be able to shop the full range of Stater Bros. products, including popular prepared meals and customized selections like deli counter foods. Customers can choose from contactless curbside pickup or delivery, and will have the additional option to pay online with SNAP EBT or EBT Cash benefits.
“We want to thank Stater Bros. Markets for its partnership and welcome this iconic retailer to our roster of grocery retail clients,” said Sylvain Perrier, president & CEO, Mercatus, in a statement. “We look forward to working closely with the team at Stater Bros. to roll out a differentiated online shopping offering that will give the grocer the ability to strengthen connections to its customers and improve contribution margin in the process.”
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