Publix has launched a new program to help alleviate hunger in the communities it serves. Feeding More Together will support food banks throughout the Southeast in two ways: first, with produce purchased by Publix from Southeastern farmers and delivered directly to food banks, and second, with nonperishable food items funded by customer donations at the register.
Customer donations will be given to local food banks in the form of retail dollars for credits allowing them to select from a variety of nonperishable food items they most need to serve their clients. Each dollar donated at the register will be matched by Publix to purchase produce from farmers and donate it to Feeding America member food banks, providing produce to people in need.
Last year, in response to COVID-19, Publix implemented a program to buy surplus produce from farmers and distribute it directly to Feeding America member food banks throughout the Southeast—more than 18 million pounds of produce in total. Feeding More Together extends the company’s commitment to providing produce to Feeding America member food banks.
“The pandemic created unprecedented need in our country, and it was a privilege to help Feeding America member food banks across the Southeast through our farmers and families program,” said Publix CEO Todd Jones, in a statement. “As we look ahead, our new program, Feeding More Together, allows us to partner with our generous customers to do good together for our communities, with Publix providing produce and customers providing food banks the additional items their clients need most.”
Related: Publix Has Administered 300,000 Vaccine Doses To Date; Publix Supports Florida Food Banks.
Image: Publix