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Last Day to Update Listing for Show Guide

If you’re exhibiting at the 2024 Winter Fancy Food Show, you must update your company information in Map Your Show in order to be listed in the Printed Show Guide. Today, November 22, is the last day to do so.

Approving your information will help optimize your exposure at the Show and assist buyers in more efficiently locating the companies and offerings that best match their needs. Your company’s Show Contact can access your exhibitor dashboard by logging into specialtyfood.com, and accessing the Mange Your 2024 Exhibits area. 

Be sure to update the information related to your company, the demographics of its owners, whether you’ll introduce a new product at the Show, sell to foodservice, and more. Once you’ve entered and saved your selections, click the “Approve Data” button at the top of the page.

Providing and approving this information will not only ensure that you’re included in the Show Guide, it also let’s SFA know which companies qualify for booth signs that help attendees easily identify if your business has diverse ownership, a new product, if you’re a first-time exhibitor, and/or a company that distributes its products via foodservice.

Related: Fancy Face-Off Pitch Slam Applications Open; SFA Podcast: A Chef's Perspective With Sam Mogannam, Bi-Rite Family of Businesses.