The Kroger Co. and meal solutions brand Home Chef have reached $1 billion in annual sales. Since its merger in 2018, the partnership has advanced the availability of mealtime shortcuts and solutions, offered new product innovations, and continued to transform how customers approach preparing meals, according to the companies.
"Kroger's commitment to being Fresh for Everyone is underscored by our Home Chef products, which help us bring families together in the kitchen with meal options for any occasion," said Dan De La Rosa, Kroger's group vice president of fresh merchandising, in a statement. Home Chef products can be purchased at more than 2,200 Kroger Family of Stores—both in-store and online via pickup or delivery—and through a home delivery subscription available at Home Chef’s website.
Home Chef offers more than 500 products across a variety of categories, including meal kits, heat-and-eat meals, ready-to-eat products, and seasonal meals, among others.
"At Home Chef, we're on a mission to make mealtime easier with fresh ingredients and simple instructions," said Erik Jensen, president of Home Chef, in a statement. "By offering time-saving meal solutions at Kroger Family of Stores, we're able to simplify the cooking process, provide a wide variety of options, and allow customers to enjoy a delicious homemade experience. We're excited to continue scaling the brand and creating new products that are accessible to customers nationwide."
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