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Heinen's Meat Products Become CARE Certified

Specialty Food Association

Heinen’s branded beef, pork, and Gerber’s chicken are now CARE Certified, taking the grocer’s commitment to transparency and integrity one step further. Heinen’s launched the CARE Certified program along with partner Where Food Comes From last year.

The program is a suite of sustainability standards that certifies participating farmers and ranchers are implementing exceptional practices in animal care, environmental stewardship, and that they engage productively with their neighbors to help build a stronger community.

“We source Heinen’s beef, pork, and chicken from animals that are raised sustainably—not only because it results in a better product, but because it’s the right thing to do,” said Tom Heinen, co-president of Heinen’s, in a statement.

“It goes without saying that we’ve continued to see the growth in Heinen’s as global leaders in the retail industry and we’re glad to partner with them on something that we’re both so passionate about,” said Leann Saunders, COO of Where Food Comes From, Inc., in a statement.

Related: Stop & Shop Increases Transparency Around Seafood OfferingsGiant Co., HowGood Team on Rating System.

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