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Farmstead, DoorDash Partner

Specialty Food Association

Online grocer Farmstead is partnering with DoorDash to make its products available for one-hour delivery through the DoorDash app and website in all of Farmstead’s active markets. In addition, any grocer using Farmstead’s Grocery OS software has immediate access to DoorDash’s platform and delivery network and can list their own brands powered by dark locations on DoorDash’s app and websites for one-hour delivery.

“We’re excited to partner with Farmstead to support its national expansion while offering our customers even more local grocery selection on the app,” said Fuad Hannon, head of new verticals at DoorDash, in a statement. “We’re proud to play a part in accelerating the growth of local grocers and serving their local communities, with a focus on selling essential perishable staples customers need.”

Farmstead’s business has grown significantly; the company doubled its Bay Area delivery radius, expanded from its home base in Northern California to Charlotte and will launch service in Raleigh-Durham, Nashville, Miami, and at least 13 other cities in 2021.

Pradeep Elankumaran, co-founder and CEO of Farmstead, said in a statement, “Together, Farmstead and DoorDash can remove the two biggest barriers to grocery e-commerce success: order picking and packing efficiency, and low-cost, high quality delivery with a production capacity of thousands of orders per day. Farmstead’s Grocery OS facilitates efficiency inside the warehouse, and DoorDash provides the last-mile delivery logistics and marketplace platform to reach consumers. It’s a great combination that will help move the industry forward.”

Related: Farmstead Opens in Raleigh-DurhamFarmstead Opens Miami Waitlist.

Image: Farmstead