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Fancy Food Show Canceled, Digital Component Still On

Specialty Food Association

The Specialty Food Association's Fancy Food Show 2021, the in-person component of the planned dual Fancy Food Show 2021 and Fancy Food 24/7, has been canceled. Fancy Food 24/7, the digital component of the show, will run as planned from September 27 through October 8.

With the increasing concerns about the Delta variant, it was decided that the in-person component of the show should be canceled for the health and safety of all show participants.

“The Specialty Food Association has been steadfast in creatively supporting our members and our $170.4 billion industry during this incredibly challenging time, and we remain committed to providing opportunities in the safest way possible,” said Bill Lynch, president of the SFA. “While we will miss that special feeling of in-person connections with our industry colleagues, safety remains our number-one priority.”

Exhibitors have the option of a full refund, or a credit for the Winter Fancy Food Show 2022 or the Summer Fancy Food Show 2022. All pre-registered attendees will receive a full refund and retain access to Fancy Food 24/7, which will feature domestic and international specialty food and beverage exhibitors and educational programming.

Plans for the Winter Fancy Food Show, which is scheduled for January 16-18 at Moscone Center in San Francisco, remain in place.

Related: SFA Adds Fancy Food 24/7 Digital Component; New SFA Education Tracks Designed to Help Members Succeed.