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Simpson & Vail introduces a new Literary Tea in time for International Literacy Day

Simpson & Vail introduces a new Literary Tea in time for International Literacy Day

BROOKFIELD, CT August 20, 2024 – Simpson & Vail, a century-old purveyor of premium teas, is delighted to unveil its latest Literary Tea offering: Sir Arthur Conan Doyle’s Black Tea, a blend that conjures up the image of his famous character, Sherlock Holmes.

This tea was crafted with Doyle and Holmes in mind. While no written evidence of specific tea preferences exist, the blend was imagined by Simpson & Vail’s expert blenders to combine the smoky, aromatic flavors of Lapsang Souchong tea (which was favored in Doyle’s time, most notably by Winston Churchill) with some bourbon whiskey flavor (as a nod to Holmes’ penchant for imbibing), and rounded off with black tea from Ceylon with a little wild cherry (alluding to Holmes’ cherrywood pipe).

The blend has a smoky, fruity aroma and brews to a mahogany cup that has a cherry forward taste with a lingering smoky bourbon taste that’s perfect for the Fall and Winter seasons.

"We’re thrilled to offer our latest author tea, Sir Arthur Conan Doyle!  Mystery stories were a favorite in our household when I was growing up, and I particularly enjoyed the clever wit of Sherlock Holmes," said Cyndi Harron, co-owner at Simpson & Vail. "This tea is warming and comforting and perfect for enjoying curled up with your favorite mystery novel on a chilly Autumn afternoon.”

Sir Arthur Conan Doyle’s blend joins seventeen other teas in Simpson & Vail’s literary tea line.  Each of these eighteen teas comes in their own specially designed tins branded to each author, their lives and works.

The full line includes:

  • Louisa May Alcott
  • Jane Austen
  • Lewis Carroll
  • Emily Dickinson
  • Frederick Douglass
  • James Joyce
  • Beatrix Potter
  • Mary Shelley
  • Edith Wharton
  • Maya Angelou
  • The Bronte sisters
  • Charles Dickens
  • Fyodor Dostoyevsky
  • Sir Aurthur Conan Doyle
  • Edgar Allan Poe
  • William Shakespeare
  • Henry David Thoreau
  • Walt Whitman

Ideal for gifting, to others or yourself, this literary tea is perfect for celebrating International Literacy Day on September 8th.  So put on the kettle, grab your cape and your deerstalker hat and find a comfortable place to enjoy a cup of Doyle’s tea while enjoying one of the many stories he wrote for our pleasure.

The Sir Arthur Conan Doyle Tea is available on the Simpson & Vail website starting September 3, 2024. For more information or to place an order, please visit www.svtea.com

Simpson and Vail, incorporated in 1929, is the second oldest tea company in the United States. Purchased in 1978 by Jim and Joan Harron, it is owned and operated today by two of their children, Jim and Cyndi.  Simpson & Vail provides quality loose tea and coffee through their retail store located in Brookfield, CT and online at SVtea.com.  Simpson & Vail offers approximately 375 teas, including Dessert Teas, Literary Teas, Holiday Teas, Yoga Teas, National Park Teas, and Wellness Teas as well as black, green, oolong, white and botanicals from around the world. 

For media inquiries or further information, please contact:

Cyndi Harron
Simpson & Vail
[email protected]
www.svtea.com
203-775-0240