Recoup® Wins New Product Award in FUNCTIONAL BEVERAGE sofi™ Awards

Member Press Releases

May 11, 2022

Nearly 2,000 Products Competed for the Top Specialty Food Association Award

New York, NY (May 11, 2022) – RECOUP has won the new product award in the FUNCTIONAL BEVERAGE Category as part of the Specialty Food Association’s (SFA) 2022 sofi™ Awards, a top honor in the $170.4 billion specialty food industry.

Resilience sparkling hydration + health beverage was one of 102 winners selected by a panel of specialty food experts from nearly 2,000 entries across 53 product categories. Products are judged on taste, including flavor, appearance, texture and aroma, ingredient quality, and innovation. All tastings are anonymous and are held at the Rutgers Food Innovation Center.

“We are honored that Resilience has won the new product award,” commented Susan Buckwalter Hartman, Co-Founder of Recoup. “We are on a mission to help people feel better and live well through plant-powered, modern remedies. Being recognized by industry experts with a sofi award is validation that we are crafting good-for-you products without compromising on taste.” Co-Founder Siwat Siengsanaoh added “I was inspired to create Recoup after my childhood health struggles and the ginger-based home remedies my mom made to help me feel better. Having our product appreciated by so many people is incredibly fulfilling.”

Recoup is currently found at many natural and independent stores in the New York Tri-State area, including West Side Markets and online at recoupwellness.com.

The sofi Awards are open to members of the SFA and have been given each year since 1972. Winners will be showcased at the 2022 Summer Fancy Food Show, running June 12-14, at the Javits Center in New York City. Open only to the trade, it is the largest East Coast B2B-only specialty food and beverage show. For more information, visit specialtyfood.com.

About Recoup Beverage Inc.

Recoup Beverage Inc. was founded in 2016 by Siwat Siengsanaoh. Siwat spent the first three years of life in the hospital and went through ten major surgeries before he was twelve. His mom’s ginger-based home remedies played a big part in his recovery and were the initial inspiration for Recoup. With an MBA and Masters in Physiology, he combed through medical research to find the clinically proven dose of ginger to support workout recovery and daily wellness. Co-founder, Susan Buckwalter Hartman, joined in 2019 and their line of ginger-powered hydration + health beverages was launched in 2020. Located in New York, NY, Recoup is a certified minority-owned and female-founded company with a mission to help people feel better and live well through plant-powered, modern remedies. Recoup uses clinically proven functional ingredients including organic ginger juice and sustainably harvested, organic maple tree water. Resilience is a part of Recoup’s newly launched sparkling hydration + health line which also includes limited edition “balance” and “defense.” More information can be found at recoupwellness.com

About the Specialty Food Association

The Specialty Food Association (SFA) has been the leading trade association and source of information about the $170.4 billion specialty food industry for 70 years. Founded in 1952 in New York City, the SFA represents manufacturers, importers, retailers, distributors, brokers, and others in the trade. The SFA is known for its Fancy Food Shows; the sofi™ Awards, which have honored excellence in specialty food and beverage for 50 years; the Trendspotter Panel Show reports and annual predictions; the State of the Specialty Food Industry Report and Today's Specialty Food Consumer research; the ecommerce enabled SFA Product Marketplace, where members showcase products and sell directly to qualified buyers; SFA Feed, the daily source for industry news, trends and new product information, and Spill & Dish: A Specialty Food Association Podcast.