KC-area Food Brand Inks Its Biggest Deal with Fareway Meat & Grocery
OVERLAND PARK, KAN. – June 26, 2023 – Buon-Riche Foods, maker of the popular Bijoux Crème brand of compound (i.e., flavored) dairy butters, today announced it has signed a deal to supply Iowa-based Fareway Stores with its entire product catalog. The initial order will supply a total of seventy Fareway Stores throughout the Midwest—including two Kansas City-area Fareway grocery stores. Fareway is a fast-growing Midwest grocery company currently operating more than 130 grocery store locations in Iowa, Illinois, Kansas, Minnesota, Missouri, Nebraska, and South Dakota.
“We are incredibly proud to be a part of the Fareway family,” said Christopher Buono, CEO and founder of Overland Park-based Buon-Riche Foods. “On the heels of the virally popular butter board trend, people fell in love with butter again, and are now looking for new and innovative ways to serve it. For that reason, compound or flavored butter fits perfectly into today’s consumer’s home cooking repertoire.”
Innovation is exactly what inspired Mr. Buono to create a line of artisan flavored butters. “What would the world be like with only one flavor of ice cream, or yogurt? Yet, that is exactly what the world of butter has been like.” Bijoux Crème set out to change that with the launch of six initial flavors including: Raspberry Passion, Honey Orange Bliss, Maple Pecan Nirvana, Mango Habanero Obsession, Sriracha Lime Sizzle, and Roasted Garlic and Herb Soulmates (www.bijouxcreme.com), more recently adding Farm Bleu Charm, French Onion Amour, and Beurre Demi-Sel.
In July of 2022, the Bijoux Crème line began hitting the KC-area market. Less than one-year later, American shoppers can now find their favorite flavors within almost one-hundred select Fareway, Hy-Vee, Hen House, Price Chopper, GreenAcres, and Straub’s Markets throughout the Midwest as well as a number of independent specialty food grocers nationwide (www.bijouxcreme.com/pages/store-locator).
Buon-Riche Foods plans to continue its stellar growth, expanding into even more local and regional supermarkets.
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ABOUT BUON-RICHE FOODS
Buon-Riche Foods, Inc., a privately held company based in Overland Park, KS, produces a line of award-winning, organic, artisanal dairy butter flavors under the brand name Bijoux Crème. The Bijoux Crème mission is to elevate consumers’ home culinary experience by providing only the best in flavored butters—all while adhering to strict guiding principles—and to be so recognizable and ubiquitous that Bijoux Crème is the brand most often associated with flavored butter. For more information, visit www.bijouxcreme.com. Follow Bijoux Crème on Facebook, Instagram, YouTube, and TikTok.
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