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Doosra Exhibiting in Incubator Village Booth# 58 at the Specialty Food Association 2024 Summer Fancy Food Show

Doosra Exhibiting in Incubator Village Booth# 58 at the Specialty Food Association 2024 Summer Fancy Food Show

New York City, April 2, 2024 – Doosra will exhibit at the 2024 Summer Fancy Food Show, which attracts thousands of diverse makers, buyers, brokers, distributors, and industry professionals from across the U.S. and the globe for three days of delicious product discovery, networking, and business opportunities. Doosra will showcase it’s award- winning snack “The Mix” in the Incubator Village at Booth IV_58.

"The Summer Fancy Food Show is the premier product discovery event for the specialty food industry, and this year’s event puts even greater emphasis on what’s new and innovative in food and beverage,” said Bill Lynch, president, Specialty Food Association. “We’re thrilled that Doosra will be among the exciting makers sharing their delicious, high-quality products with Show attendees.”

Each year, thousands of industry professionals attend the Summer Fancy Food Show for product discovery, trendspotting, networking, and education. The 68th Summer Show will feature more than 180,000 specialty foods and beverages from global makers, as well as hot trends from the SFA Trendspotter Panel, category-specific pavilions, the new Debut District featuring first-time exhibitors, brand-new products, incubators, and startups; the sofitm Awards Gala celebrating the winners of sofi, Lifetime Achievement, Leadership, and Hall of Fame Awards, education sessions for professionals at every stage of their business journey, and more. 

“We’re excited to introduce folks to the world of Indian snacks, that crispy, crunchy, tangy, spiced & sweet bite will be one to remember”

The Show runs June 23-25 at the Javits Center in New York and is open only to qualified members of the specialty food trade, industry affiliates, and media. For more information, click here.

About Doosra

Based in Queens, NY, Doosra [doos-ra] is introducing the Indian snack aisle to America with decidedly non-traditional flavors. Doosra combines traditional Indian ingredients like Boondi (crispy chickpea flour puffs), Amchur (Dried Green Mango Powder), and Kerala Banana Chips with indulgent chocolate to create craveable all-day snacks. Doosra means different but we know that after your first bite, you’ll immediately want more.

Doosra’s award winning snack, The Mix is a sweet & savory snack mix with crispy, spiced boondi (chickpea flour puffs), roasted peanuts, and caramelized white chocolate. Each bite is crispy, crunchy, tangy, spiced, sweet & creamy. The Mix is great on its own, delicious as a crunchy topping for yogurt, ice cream or oatmeal, perfect as a bar snack, and traditionally best with a hot cup of chai.

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For more information, reach out to Kartik Das at [email protected]

About the Specialty Food Association

The Specialty Food Association (SFA) was founded in 1952 and is the not-for-profit trade association of the $207 billion specialty food industry. Representing more than 3,800 businesses worldwide, SFA champions industry participation and success for a diverse community of makers, buyers, importers, distributors, and service providers by developing resources, information, education, and events that celebrate innovation and inclusivity. SFA owns and operates the Fancy Food Shows as well as the sofi™ Awards, which have honored excellence in specialty food and beverage annually since 1972. The SFA also produces the e-newsletter SFA News Daily, the Trendspotter Panel annual predictions and Fancy Food Show reports, the State of the Specialty Food Industry Report, Today's Specialty Food Consumer research, and the Spill & Dish podcast. Find out more online and connect with SFA on Facebook, X, Instagram, LinkedIn, and TikTok.

Press Contact: [email protected]

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