Mentorship makes our industry stronger

Running a successful specialty food business is no easy feat. From getting started with one great product to finding inspiration to expand into the right categories, challenges abound.

Fortunately, SFA members are part of a passionate community dedicated to supporting one another.

Through the SFA Mentorship program, early-stage makers get matched with industry veterans who can help them navigate their biggest hurdles. Mentors get to know the next generation of specialty food stars while gaining insight and inspiration.





The next Mentorship Cohort will launch February 2025

Want to get involved as a mentor or mentee? Applications for the next Cohort will open in late 2024.

In the meantime, please reach out to [email protected] with questions.


What past participants say about the program