Brooklyn, NY / Las Vegas, NV, January 7, 2022 — RIND by Dina & Joshua announce their first sliced cheese product, a carrot-based vegan cheese slice, making its public debut at this year’s Winter Fancy Food Show 2022.
The Sofi™ Gold Award-winning brand was founded in 2017 by Dina DiCenso and Joshua Katcher and quickly raised the bar on plant-based cheese with their soft-ripened, French-style wheels that feature authentic mold rinds consisting of bloomy camembert and piquant blue.
RIND has also made big moves in 2022 by upgrading their Brooklyn, NY facility to a 3,000 square-foot state-of-the-art cheese cave in the historic Brooklyn Army Terminal, making it NYC’s only dedicated vegan cheese cave.
DiCenso and Katcher are transforming the cheese market by combining vegan innovation with cheese-making traditions. RIND’s products are both delicious and conscientious.
RIND is excited to introduce their delectable Carrot Cheese Slices and is currently taking pre-orders from quality retailers and grocers. Some features of the plant-based cheese:
- Allergen-friendly: vegan, gluten-free, nut-free and soy-free
- GMO free and palm oil free
- Made with real carrots
- Creamy, robust and cheesy flavor with a melty, gooey and luscious texture when heated
- Perfect for grilled, hot and pressed sandwiches, burgers, cold sandwiches, sauces, platters, casseroles, salads, toppings, baked goods and more
Dina DiCenso stated: “Whether it’s our new facility or our expanding range of products, we’re acting quickly to accommodate a surge in demand for RIND. What’s most important to us is maintaining a careful balance of ingredients and manufacturing techniques that result in characteristics indistinguishable from dairy cheeses.”
Last Year RIND by Dina & Joshua was awarded a competitive manufacturing grant from New York State MEP in addition to a sofi™ Gold Award from the Specialty Foods Association. RIND is currently nominated as Best Artisinal Cheese in Veg News Magazine’s 2022 Veggie Awards, and in December was named Best Blue-Cheese Style Vegan Cheese by Cook’s Illustrated.
“We’ve been able to achieve such robust and complex flavors by developing production methods inspired by time-honored European cheese-making techniques”, added Joshua Katcher. “Drawing from this craft has allowed us to bring the quality we’re known for to our new sliced cheeses.”
The growing vegan cheese market
- Grand View Research, Inc. reported in October that the global vegan cheese market size is expected to reach USD 5.64 billion by 2028, registering a CAGR of 12.4% over the forecast period.
- The report also indicates that millennials are driving the consumer push toward veganism, with reasons ranging from increased awareness of animal cruelty to the negative impacts on the environment caused by the dairy industry, as well as health and nutrition.
- According to the Good Food Institute, an international nonprofit dedicated to “make the global food system better for the planet, people, and animals” much of the interest in new plant-based products is coming from omnivores, stating that “more than 80 percent of U.S. consumers believe that the recent shift toward plant-based diets is a significant and long-lasting change”.