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Stop & Shop Rolls Out Flashfood

Specialty Food Association

Following a successful pilot of Flashfood, an app that heavily discounts fresh foods nearing their “best before” date, Stop & Shop will rollout the program to its Pawtucket and Providence, Rhode Island locations.

Earlier this year, the retailer launched a test with Flashfood at four stores in Worcester, Massachusetts. In 8 months, the program resulted in nearly 35,000 pounds of reduced food waste, equating to 2,905 pounds of methane gas prevented from being released into the atmosphere. Based on the positive impact of the program, Stop & Shop will expand Flashfood to more stores, beginning in Providence, where it will be available to customers shopping at all of Stop & Shop’s four locations in the city as well as Pawtucket.

“Each year we aim to give back to the communities we serve in an effort to fight hunger, food waste, and help our shoppers save money,” said Gordon Reid, president of Stop & Shop, in a statement. “Alongside our community donation programs, Flashfood is another program we’re excited about to give our customers a new opportunity to save on fresh foods. We’ve already seen how the program helps families significantly save money on their grocery bills, while also helping our environment.”

Related: Tops to Pilot Flashfood Pilot; Giant Food Partners With Flashfood.