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SFA Blog Post: Who, What, Where, When, Why of Today's Specialty Food Consumers

Specialty Food Association

The specialty food industry remains resilient despite three years of upheaval, according to the SFA's just-released research, Today's Specialty Food Consumer. Consumers reporting specialty food purchase likelihood hit a record-breaking 76 percent. People continue to care more about what they eat, how it is made, where it comes from, who is making it, and how it impacts local and global communities and the environment. 

In this blog post, Denise Purcell, vice president of resource development, outlines highlights of the report.

Related: SFA Blog Post: Category Trends and Innovations from the State of the Specialty Food Industry ResearchButter Boards Create Platform for Specialty Ingredients