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Schnucks, Spoon Guru Partner in 'Good For You' Program

Specialty Food Association

As Schnuck Markets continues its focus on helping customers live healthy and balanced lifestyles, the company is launching its Good For You program, which is free of charge and open to all Schnucks Rewards members.

Customers who opt in on the Schnucks Rewards app or website will notice their Schnucks receipts will show a count of the total number of Good For You items and a percentage of the food items that were just purchased that are Good For You. Those that opt in will also receive monthly reports to gauge if they're making progress when it comes to improving the healthiness of the foods filling their pantry and fridge. 

“Schnucks wants to help our customers take a step forward on their health journey,” said Allison Primo, Schnucks health and wellness strategy manager, in a statement. “With the help of nutrition experts at Spoon Guru, we evaluated all food sold at Schnucks stores to determine what is actually Good For You. The list simplifies making healthy choices to help Schnucks shoppers eat, feel, and live healthier.”

Developed by nutrition experts and powered by Spoon Guru, the Good For You criteria is rooted in science and guided by the 2020 Dietary Guidelines for Americans, as well as the FDA, USDA, and American Heart Association. With an emphasis on fruits, vegetables, lean proteins, whole grains, and foods lower in added sugar, sodium, and saturated fat, customers can trust these items are Good For You, say the companies.

To qualify, products must be single-ingredient fruits, vegetables, 100 percent whole grains, eggs, and lean meats; free from artificial flavors, sweeteners, and colors; and have less than 5g saturated fat, 8g or less of added sugar, and 600 mg or less sodium.

“Using our in-house nutrition expertise and by applying our trademark scientific rigor, Good For You will help dispel the common misconception that eating well is difficult and expensive,” said Spoon Guru Co-Founder Markus Stripf, in a statement.

Five participants who opt in before February 28 will win $1,000 in Schnucks Rewards points. Everyone who joins the program will receive special savings offers, recipes, and wellness tips to keep them motivated on their health and wellness journey. 

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