Publix is launching the company’s first pea-based chickenless tenders.
The GreenWise Chickenless Tenders, arriving in stores this week, and the GreenWise Meatless Burger, released in April, offer the texture and taste of meat while providing 11 and 19 grams of plant-based protein, respectively, according to the retailer. Both products are non-dairy and soy- and gluten-free.
“Customers are requesting more plant-based options to incorporate into their diets,” said Publix’s director of communications, Maria Brous. “By developing these meatless products under our trusted private-label GreenWise brand, we are offering our customers high-quality options to support their lifestyle.”
Related: Plant-Based Proliferates in 2020; Target Expands Plant-Based Offerings.
Image: Publix