Maille, the French Dijon mustard brand, has announced the availability of its new Hot Honey Dijon made with Mike's Hot Honey in Whole Foods Market stores nationwide beginning this month.
The new Hot Honey Dijon will be on shelves in over 450 retail locations, bringing spicy-sweet flavor to shoppers and fans of the two brands across the country.
“We're thrilled to have our new product sold at Whole Foods Market stores, where even more people across the country will have the opportunity to try it,” said Maille's Mustard Sommelier and North American brand ambassador Brandon Collins, in a statement. “Maille Hot Honey Dijon made with Mike's Hot Honey is really a celebration of two beloved products—it was as fun for us to create as it is to share and enjoy with friends and family. We can't wait to get the product on grocery shelves.”
The new dijon mustard debuted online in December 2021, marking the first ever collaboration between the two brands. The special recipe starts with Maille's classic smooth Dijon Originale mustard, a recipe that dates back to the brand's founding in 1747, which lends a balanced, piquant flavor. Maille then added a kick of sweet heat with Mike's proprietary hot honey formula. The resulting condiment is spicy but sweet, creamy, and tangy.
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