Meat delivery company ButcherBox is partnering with Instacart to make its products accessible across the U.S. The pilot program is now available for customers across the greater New York City, Los Angeles, Chicago, San Francisco, Boston, and Miami regions, with plans to roll out across the contiguous U.S. later this summer.
“ButcherBox was founded in 2015 with a mission to make high-quality protein more accessible to consumers across the U.S., and we’ve always had our eye on new ways consumers would interact with our brand aside from just buying direct from us on ButcherBox.com,” said Mike Salguero, founder of ButcherBox, in a statement. “Our partnership with Instacart enables us to reach even more consumers with the click of a button.”
The new ButcherBox storefront on Instacart features 10 different box configurations, which start at $99. Each box will include a variety of cuts across grass-fed, grass-finished beef; free-range, organic chicken; pork raised crate-free; wild-caught Alaska sockeye salmon; and wild-caught scallops.
“Instacart is committed to offering customers a wide selection of items and more ways to get exactly what they need from the retailers they know and love,” said Chris Rogers, vice president of retail at Instacart, in a statement. “With the addition of ButcherBox to the Instacart marketplace, we’re making their curated, high-quality proteins even more accessible to customers nationwide. Whether planning a summertime BBQ or a weeknight dinner, we’re continuing to help families get what they need through an effortless online grocery shopping experience.”
Related: ButcherBox Earns B Corp Certification; HelloFresh Cofounder Launches Meat Delivery Service.
Image: ButcherBox