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The new sports performance gummy you'll actually look forward to eating

Inspired by your favorite sour gummy candies, Noogs energy chews prioritize performance without sacrificing taste.

Charlottesville VA, 25 June 2023

Visit Booth #IV30 Fancy Food Show – Incubator Section, June 25-27 2023, Jacob Javits Convention Center.

Who says sports nutrition has to be boring? Noogs chews are so delicious, you may find yourself fighting the urge to keep exercising so you can keep eating them! Here’s why we love Noogs:

  • These dietitian-approved energy chews were created to taste like your favorite sour gummy candies
  • Not only do Noogs taste like candy, but they are also gluten-free, vegan, and formulated with easy-to-digest carbohydrates and electrolytes to support performance
  • Enjoy them the run, bike, swim, court, trail, or anywhere else you like to stay active!
  • Along with taste and functionality, Noogs are created with efficiency in mind. These tasty chews are bite-sized, easy to chew, and come in resealable packaging that make them easy to enjoy on the go

Noogs were created when founder Paige, felt stuck with the available sports nutrition products on the market. As a dietitian, marathoner, and running coach, she understood the importance of nutrition on the run, but couldn’t find a product that matched her needs. The products designed to support performance were not appetizing or had a texture that made them difficult to get down. Her favorite alternatives, sour gummy candies, lacked essential electrolytes and required a fair amount of chewing. Paige and her husband, Ben, partnered with Oregon State University’s Innovation Food Center to see if they could create an energy chew to solve her fueling dilemma. Thus were born Noogs– the energy chews that Paige could finally look forward to eating on the run. Now, she’s ready to share them with the world!

Change the way you fuel for performance and try Noogs today! Learn more at www.noogon.com.