Philadelphia, PA (June 18, 2024) – Side Project Jerky will be exhibiting at the 2024 Summer Fancy Food Show, happening at the Javits Center in New York City from June 22nd to the 25th. The artisan producer of coveted meat snacks created by celebrity chefs and its food obsessed founder will be attending the event for the second time after a successful show last year with the (included) cohort, a membership collective for BIPOC founders and creators in the CPG space. They will be introducing their latest jerky flavor, Huli Huli, a chicken jerky collaboration with fellow Philly brand, Poi Dog, whose founder is also a member of (included) and a good friend of the brand.
From Side Project Jerky’s Founder, Marcos Espinoza, “We actually started talking about the collaboration at last year’s Fancy Food Show. It took a few months to get it dialed in, but we’re thrilled to be using such a great product and even moreso to finally get it to market. I love the sweetness of the pineapple and the complexity of the Chinese five spice.”
In addition to Huli Huli flavor, Side Project Jerky will be sampling the rest of its roster, a diverse body of flavors inspired by Ethiopia (Berbere), Vietnam (Pho), and New Mexico (Hatch Green Chile), and of course, Philadelphia (Cheesesteak). You can try them all at Booth #1549.
About Side Project Jerky
Side Project Jerky, founded in Philadelphia, develops unique jerky flavors with chefs including Jen Carroll (Carroll Couture Cuisine, Top Chef) and Jonathan Adams (Rival Bros Coffee Roasters). Founded in 2012 as a literal side project by Marcos Espinoza, a meat snack maniac mechanical engineer, the company has been featured on Good Morning America, The View, and in national publications such as GQ and Conde Nast Traveler. You can find their products in over 600 specialty grocery stores nationwide, at Amazon, and direct to consumer at http://sideprojectjerky.com, where you can also find recipes and company information. Category managers can find us at KeHE and UNFI. Get a glimpse into the meat snack-making magic on Instagram at @sideprojectjerky and have some fun on the founder’s personal IG, @fidelgastro.
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Media Contact: Marcos Espinoza, 484-925-6173, [email protected]