Icelandic flaky sea salt brand continues US expansion with availability at the gourmet Texas grocery store chain
REYKJAVÍK, Iceland (October 3, 2023) –– Saltverk, the esteemed maker of hand-harvested, sustainable sea salt from Iceland, is delighted to announce its partnership with Central Market, the renowned American gourmet grocery store chain with 10 locations across Texas. Since its establishment in 1994, Central Market has been a trusted destination for food enthusiasts, prioritizing the sourcing of the finest ingredients from both local and global producers, fostering a sense of culinary community.
As one of the most admired retailers in Texas, Central Market shares Saltverk’s unwavering commitment to quality and artisanal traditions. Saltverk's dedication to sustainability aligns seamlessly with Central Market's ethos, making it an ideal addition to their selection of premium pantry items. Saltverk utilizes natural resources like the pristine seawater from the remote Westfjords of Iceland and the country’s abundant geothermal energy to produce and hand-harvest exceptional salt, setting an inspiring example of a sustainable company dedicated to a zero carbon footprint production method.
Since its inception in 2011, Saltverk has been meticulous in selecting global partners that share its core values. Central Market, renowned for celebrating artisanal traditions and culinary innovations, perfectly embodies the essence of Saltverk. Central Market's recognition as an "Outstanding Specialty Food Retailer" by Specialty Food Magazine and the National Association for Specialty Food Trade highlights its commitment to excellence. The collaboration between Central Market and Saltverk not only brings exceptional sea salt to Texas, but also serves as a monumental milestone for the Icelandic brand and its expansion in the U.S. market, strengthening the connection between local and global culinary traditions.
To learn more about Saltverk, visit saltverk.com. You also can connect with Saltverk on Facebook, Instagram and YouTube.
ABOUT SALTVERK
Saltverk is hand-harvested, sustainable sea salt from the remote Westfjords of Iceland. Using 100% geothermal energy and only one raw material — the pristine seawater of the region — Saltverk is one of the few entirely sustainable flaky sea salt producers in the world. The pure flavor and ingredients set Saltverk’s salts apart. Saltverk can be found in the kitchens of some of the world’s most renowned restaurants as well as in the homes of food enthusiasts and chefs around the globe. Saltverk is currently available via saltverk.com, amazon.com and select brick-and-mortar retailers. To learn more about Saltverk, visit saltverk.com.
ABOUT CENTRAL MARKET
Central Market is an American gourmet grocery store chain owned by H-E-B Grocery Company based in San Antonio, Texas. Most locations also have a full-service kitchen, offer cooking and wine classes in their culinary school, and offer catering services. The chain has ten locations, all in Texas. Central Market was named "Outstanding Specialty Food Retailer" by Specialty Food Magazine and the National Association for Specialty Food Trade.To learn more about Central Market, vist centralmarket.com.
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